MQF/EQF Level 4 Certificate in Digital Marketing
MQF/EQF Level 4 Certificate in Digital Marketing

Overview

This module sets out essential concepts and skills relating to the fundamentals of digital marketing, including creating a web presence, optimising content for search engines, using social media platforms, carrying out online marketing and advertising across a range of services, as well as monitoring and improving campaigns using analytics.

On completion of this module the candidate will be able to:

  • Understand key concepts of digital marketing, including advantages, limitations and planning.

  • Understand various web presence options and how to select appropriate keywords for search engine optimisation.

  • Recognise different social media platforms, and set up and use common platforms.

  • Understand how effective social media management assists in promotion and lead generation.

  • Use a social media management service to schedule posts and set up notifications.

  • Understand various options for online marketing and advertising, including search engine, e-mail and mobile marketing.

  • Understand and use analytics services to monitor and improve campaigns.

Why

What are the benefits of this module? 

  • Covers the key skills and main concepts relating to digital marketing.

  • Certifies best practice in digital marketing.

  • Developed with input from computer users, subject matter experts, and practising digital marketing professionals from all over the world. This process ensures the relevance and range of module content.

"Very helpful, great environment."
Mariela Caruana
"I choose to study at Learnkey for the facility and prices. Also, I have a great surprise, all the staff and teachers always present and being helpful. It was definitely a good Booster for my future career."
Bruna Maier
"The online classes have been very easy to follow and the website to view the material is very user-friendly."
Jennifer Micallef
"Learnkey is one the best institute in Malta, I love studying in the institute. Best teachers and staff for all communication provided."
Maharaja Vairaperumal
"One of the best institute I have ever experienced due to the Helpful attitude of staff and the courses provided."
Shahed Ahmad
"My experience is excellent at Learnkey. They are very helpful and very nice to the students."
Sharona Vidal
Euro (EU / Maltese)185.00
Course Length

Twice a week of 2hrs (40 Hours Duration)

Intakes

Contact the office 

Next Intake

August 24, 2022

Class Schedule

Fridays 6 till 8pm & Saturday 10 till 12pm

Language

English

Location

Learnkey address as location of course being held

Awarding
body
ECDL Malta

Registration Fee €195

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